Keeping a secret, part 1: How to come up with a good secret.
Posted: 22/05/2012 Filed under: Business, Design, Soak Worthy People, SW101, SWHeel, SWhowto, SWmain, SWProducts, SWstores | Tags: Jacqueline Sava, Knitting, laundry, lornas laces, soak, soakwash, yarn Leave a comment »Jacqueline has been brewing up at storm of new products for fall. She’s not always the best at keeping a secret, but sometimes, you have to do, what you have to do. She’s about to spill the beans!
New product development is my favorite job at Soak. Not only is it what I was trained to do (with my industrial design background), but it’s also really quite fun. So, when the stars aligned last year and I was introduced to a great idea, I got straight to work. It has been hard to keep this project under wraps, but it has been worth it. In true Soak style, we’ve been able to design and deliver a unique product with great friends.

Following the creation of successful gift packs such as our travel packs and Heel/ Solemate boxes, we wanted to create a permanent collection of gift items, from Soak. That’s how the Soakbox was born. It’s a unique concept, filled with new products, unique items (like, say, custom hand-dyed yarn) and retail-worthy packaging. Watch in the coming days for more details on the new product.
Handmaid. A luxury hand creme from the experts at Soak.
Posted: 21/05/2012 Filed under: Craft, Design, Knitting, SWHeel, SWhowto, SWmain, SWProducts, SWsoak, SWstores | Tags: cream, creme, handmaid, soak, travel Leave a comment »Occasionally, we work on top-secret projects, to bring you new and useful products. We’ve spent the past few months cooking up such luxuries as our new hand creme. Enjoy.
Apply sparingly. Rub thoroughly. Get back to it.

It’s as simple as that. Available in your favorite (and current) Soak scents, aquae, celebration, lacey and of course, scentless. This little gem of a bottle is our new 3oz (yes, flight friendly, for your knitting bag, purse, toiletry case or weekender bag) 100% post-consumer resin bottle. It’s perfect for you, and the environment.
Ask for it by name, at your LYS. Invite your favorite lingerie or gift shop to start selling it. If you are a Soak retailer (or would like to become one) and want to start carrying Handmaid, let us know.
You can also find Handmaid on our website, if you just can’t wait to give your hands the love they deserve.
Handmaid is also part of another project we’ve been working on. Watch in the coming days, for updates and details on our newest project. We’re pretty excited, and we know you will be too!
The 12 tasks of holiday.
Posted: 01/12/2011 Filed under: Design, Food, SWmain Leave a comment »As the holidays approach, Jacqueline shares with us her plan to conquer December.
Let December begin. The month of meetings, parties, events and holidays. When every day seems too short and the to-do lists pile up and up. Soak sales are also on the rise, as lingerie loving fashionistas and crafty knitters alike choose Soak for their loved ones and themselves this holiday season.
Rather than chronicling the 12 days of Christmas, or a countdown to Hanukah, or worrying about all the other obligations of December, today I’m outlining my 12 tasks for the holiday season. I’m limiting myself to 12 specific deliverables, in an effort to actually get through (some of) them, and to avoid wasting days and hours of pondering what I’ll do for the week between Christmas and 2012. We work hard throughout the year, to we cherish a few extra days off while the office is quiet. This year I’m making the most of them.
I’m balancing tasks between the Soak office, much needed love at home and my craft projects. While I wish I could devote the holiday week entirely to craft projects (in my newly sewn pajamas), reality says otherwise. Reality, plus two tradeshows in January. So here’s my list. I’m already on it, so as to finish by the end of the month. I’ll keep you posted as each event progresses. Some may seem more inspiring than others, either way, they must be done!
- Determine scale and fabric plan for Farmer’s Wife Quilt Along. I’m thinking about enlarging the original pattern to 8” or 9” squares, in order to make a king size quilt with slightly larger pieces.
- Finish (mostly) 4 ongoing quilt projects so I can start my Farmer’s Wife Quilt guilt-free.
- Rearrange my office; it has been 4 years now, and I’m ready for some change. Plus, it’d be nice to have a work surface for new product development that doesn’t have to be cleaned up by lunch.
- Reorganize files on the server. Growing from working alone to having a team of four means messy file folders.
- Organize recipe binder. I love to cook; I don’t love to put stuff away after.
- Update mail server and all related details (clean out emails, organize mailing list subscriptions). I receive a lot of newsletters and industry information. It needs some organization.
- Pre-launch testing on new website, complete with wholesale ordering online! Yup, it’s really happening. We’re moving into a new age of online shopping.
- Make a carrying case for my sewing machine table. It’s one of those large objects that are always in the way, when not in use.
- Update warehouse layout for new products (an excuse to play with the forklift).
- Edit more how-to videos for YouTube and our media friends.
- Frame this year’s ‘thank-you cards’ for the office. And frame last year’s, which are still in the bag with the frame.
- Plan a crafty menu for my annual New Year’s Day brunch.
Here is a sneak peak of my Liberty stash. I’m going to work very hard to accomplish and share all of the above tasks, instead of locking myself up with my Liberty fabric, like I’d like to do.

Soothe your Soles- Holiday gifts from Soak
Posted: 04/11/2011 Filed under: Design 3 Comments »New product, just in time for holiday.Gift sets with Heel and Solemate sock yarn from Lorna’s Laces. Who could ask for anything more? Oh yah, there’s a mini-soak inside too.Order them through Lorna’s Laces.Watch for them at your LYS this holiday season.Much love and happy feet. -Soak.
Stick & Soak tattoos
Posted: 25/10/2011 Filed under: Design, SWhowto, SWProducts | Tags: tattoos 5 Comments »As you may have heard, we are now selling knitting inspired tattoos. From frogs, to yarn balls, to rulers, these tattoos are great as stocking stuffers, treats for guilds, or just to share with your knitting friends. We made this quick video to show you how easy they are to apply and how great they look on.
Buy your own sheet at soakwash.com.
Photoshoot Friday
Posted: 21/10/2011 Filed under: Design 1 Comment »
- Jacqueline smiling for the camera
We had a busy Friday morning as we posed for photos and made instructional videos. Jessica Lin came in to take photos for our editorial in Crave Toronto. Crave is a great urban guide that highlights events, must-have products, and great places to visit within the city. Since we were already being friendly with the camera, we thought we’d make a few ‘how to’ videos to answer some of the questions that we’ve had from customers. This week we focused on how to wash silk and hand-made craft accessories. Next week we’ll focus on lace and big bulky sweaters. Stay tuned to see them on our Youtube channel. Let us know if there are any specific materials or garments that you would like to see Soaked.

Inked in LA.
Posted: 30/09/2011 Filed under: Design, SWmain 1 Comment »As many of you may have heard, we launched our newest product, Stick & Soak tattoos, over the weekend at Vogue Knitting Live. We wanted to share some of the fun photos we took of the fantastic people that stopped by our booth and got ‘inked’. Do you recognize any of these faces? 
Didn’t get a chance to buy a sheet at VKLive? You can order yours today at soakwash.com.
Roadtrip Project -part 2
Posted: 21/09/2011 Filed under: Design 1 Comment »It wasn’t far down the coast when I realized my fancy new needles wouldn’t hold all my stitches. One of the yarn reps back in Seattle had suggested circulars, but I favored Rosewood.
I used my handy-dandy ravelry app to find a nearby LYS and lucked out at T-Spot in Manzanita. We were just passing it when I saw it pop up on the map. Circular needles, here we go!
I started again, loving the pattern.
And continued knitting along the coast. I think I’ll wear it tomorrow! Might have to make another one too! The drop stitches are lovely and the color matches my coastal trip perfectly.
Roadtrip project #1
Posted: 19/09/2011 Filed under: Design 1 Comment »We are on the road.
After a successful weekend at the North West Needle Market in Seattle, we are heading down the coast towards LA for VKLive. While I have my new socks to knit, I found a new and quick car-friendly pattern. I was saying a quick hello to my friends at Be Sweet and fell in love with this sailor inspired t-shirt yarn. I’m at The Commodore Hotel in Astoria this morning (thanks to Sarah @ Lille boutique in Portland for the recommendation!) so perhaps it’s the proximity to ocean that drew me in, or the fact that this lovely necklace is just my kind of accessory: fun, fashionable, unique and crafty. My friends at Lantern Moon hooked me up with some needles and with a local map in-hand, I’m off to cast-on.
See you soon!
From Maker to Making a Living
Posted: 16/08/2011 Filed under: Business, Craft, Design, school, SWevents, SWpress 2 Comments »Do you ever feel like your entrepreneurial skills are not up to par with your creative instinct? Do you wish there had been just one business class at art school? Are you facing more questions than answers related to your craft business? Our very own Jacqueline Sava has the solutions for you.
From Maker to Making a Living is a workshop series designed to guide craftspeople through the process of understanding, designing and building their individual businesses. Led by maker and award winning business leader Jacqueline Sava, attendees will be guided through an eight-part series of lectures, exercises and activities focused on the development of their own craft-based business practices.
The knowledge and skills obtained in these workshops will allow makers to successfully balance their personal craft philosophies with the realities of marketing, selling and profiting from their businesses. At the end of the workshop series, each craftsperson will have a custom plan to ensure a successful transition from where they are to where they want to be, and balance their personal craft philosophy with the realities of marketing, selling and profiting from business.
WHEN: From Maker to Making a Living will take place as eight evening sessions between 6:30 – 8:30 pm on the following dates, in Toronto, ON Canada:
• Monday, October 3: Myth busting. Making money is okay.
• Tuesday, October 4: Options. Exploring without losing your soul.
• Tuesday, October 11: Personal branding. Understanding your purpose.
• Wednesday, October 12: Business goals. Defining a vision.
• Monday, October 17: Costing per product. Am I really making money?
• Tuesday, October 18: Costing in general. All the other expenses.
• Monday, October 24: Selling. Wholesale, retail, pricing, and all that jazz.
• Tuesday, October 25: Charting the course. Deciding which way to go.
To register for this course, visit the Ontario Crafts Council website here.










