Keeping a secret, part 2: Assembling a sneaky team

This one’s for Fiona Ellis, who has been going crazy being sneaky!


I first met designer extraordinaire Fiona Ellis last summer, over an outdoor movie and coffee featuring Mary Poppins. Fiona had recently had an interesting observation, which she shared with great enthusiasm.  “I work with my hands all the time and so it is important to me that they are well cared for.  And because I used to work in cosmetic formulation (in what I call my former life) I have, over time, developed a fancy for having my nails match my current knitting.”

She continued, “when Julia Grunau (of Patternfish fame) showed me a newly completed pair of fingerless mitts I told her I knew exactly which polish she should wear with them….in that moment an idea was born. How cool would it be to have yarn dyed to match your favourite polish?”  As Fiona declared her passion for nail polish, the collaboration with Soak was initiated. Her seed of an idea was expanded upon, thanks to my love of product development, to become an even more exciting package. And, I got to go nail polish shopping, how could I turn that down?

Polish with matching yarn? A bit out of the box, indeed. As a designer at heart, I knew I could make that happen. Accessing premium nail polish was hard to do, not to mention choosing Soakworthy colors. Coincidentally, we were just in the beginning stages of developing our new hand crème, Handmaid. It seemed like the perfect fit. Of course we already have Soak, now we just needed some yarn.

Enter Beth, owner of Lorna’s Laces. As Beth recalls it,  “A couple of months ago, Jacqueline called and asked if we’d be interested in collaborating with Soak and Fiona Ellis on a super-secret project that involved Soak, Handmaid, nail polish and an exclusive pattern. Interested? Ummmm…..YES!”

(I feel a bit like now is the perfect time to share one of my favorite photos from this project. It’s jumping ahead a bit, in terms of my “big reveal”, but it’s so lovely, I just can’t keep it in any more. I also feel like I have to make a poster of this image for the Lorna’s Laces office, it’s just that pretty.)

 Double Pointe Pink: Polish matches yarn.

Beth continued, “we picked Shepherd Sport for this project. It’s soft, machine washable (always use Soak) and a nice weight for mitts. And you can get a pair out of just one skein! The whole idea of creating color ways to coordinate with nail polish seemed like a total win. Even better, Jacqueline offered to come down to Chicago and play in the dye pots with me to make it happen!  We spent two lovely days up to our elbows in dye.”

 Happy happy!

As we began to plan the Soakboxes, Fiona worked on the patterns (tech edited by the lovely and talented Kate Atherley),and we, at Soak, worked on the rest. Labels, packaging and the new bottles. It was all a work in progress, for what seemed like an eternity.

PatternPlanning

LabelProduction

It was pretty exciting to spend a few days at Lorna’s Laces. We watched other colorways being created, and I learned how to mix and dye yarn.

 another colorway being created on the next table.
 measuring out color!

By the time we were done, we were so excited to have yarn to match our polishes, we couldn’t wait to get back to work on the rest of the project and to share the new colours with Fiona. She had some serious pattern design work to do. Did I mention? There’s a unique pattern designed for each colour, in the Soakbox! There are 4 in total. More tomorrow.

 PreProductionSkeins


Keeping a secret, part 1: How to come up with a good secret.

Jacqueline has been brewing up at storm of new products for fall. She’s not always the best at keeping a secret, but sometimes, you have to do, what you have to do. She’s about to spill the beans!


New product development is my favorite job at Soak. Not only is it what I was trained to do (with my industrial design background), but it’s also really quite fun. So, when the stars aligned last year and I was introduced to a great idea, I got straight to work. It has been hard to keep this project under wraps, but it has been worth it. In true Soak style, we’ve been able to design and deliver a unique product with great friends.
Top Secret.

Following the creation of successful gift packs such as our travel packs and Heel/ Solemate boxes, we wanted to create a permanent collection of gift items, from Soak. That’s how the Soakbox was born. It’s a unique concept, filled with new products, unique items (like, say, custom hand-dyed yarn) and retail-worthy packaging. Watch in the coming days for more details on the new product.


Spot cleaning with Soak.

Tonight I’m spot cleaning my dining room chairs, with Soak. I’ve got my favorite bottle of Aquae, a wash cloth and a bowl with Soak diluted in warm water. I’ve got a few stains. They’ll soon be gone. Some patience, elbow grease and Soak ensures my chairs are clean and smell great.

Directions: Dilute a cap full of Soak in a mixing bowl with warm water. Dip the cloth in water. Clean the material with quick firm circles removing dirt from the surface. Try not to over saturate wih water Allow the cushion to dry for at least 24 hours before reassembling chair.

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I also keep a bowl of clean water handy to wash the cloth, and to ensure I’m not using too much Soak and to make sure I’m not simply spreading the stain around. It’s not fancy, but it is simple, environmentally friendly and it works!

Happy Sunday cleaning!


Weekly Affirmation | meet Melissa

Every Thursday we post a comment, tweet, email or secret message we’ve received from one of our Soakworthy customers (stores, fans, consumers, friends). Sometimes, on a rough day, it’s really helpful to read an inspiring message from someone in our community. Someone who appreciates what we do. Someone who is as passionate about Soak as we are. We appreciate all the love that comes our way. Really we do. 


@Jacqueline_Soak I just bought a new bra and they wanted me to buy their lingerie wash. I declined since I had a big bottle of Soak at home.”

Thanks for the twitter love Melissa. This is one of Melissa’s lovely designs called Lily’s Lilies.

Melissa, knitwear designer: Soakworthy.


Handmade Ryan Gosling

We love you @HandmadeRyan. Thanks for including Soak! Goes to show we’re truly embedded in the knitting community as the leading wash!

Source: handmaderyangosling.tumblr.com via Jacqueline on Pinterest


Travelling Soak – Southern Africa

One of the best parts of my job is reading emails from happy customers. I especially enjoy them when there are photos attached that show all the great soakworthy items that they are caring for with Soak.


Last year, I had a customer call and tell me that our mini-soaks were great for her son who is a volunteer with the Peace Corps over in Southern Africa. After chatting with her for a bit, I mentioned that I would love it if she could send me some photos for our blog and then just last week, I opened my inbox to find these great photos! She had a difficult time getting him to send her photos (I believe due to the lack of computer and internet connection on his end), so she had waited until her trip to visit him to take these photos. 

There is very limited running water where he is stationed so doing laundry can be quite a challenge.

When doing your laundry at home, we do recommend using enough water so that your garments can move around freely.

We hope all the best for her son! You can visit this link for information about joining the Peace Corps. Continue making my day by sending me your Soak photos! ngoc@soakwash.com.


Meet our new BFF

Ailie, our National Account Manager came to visit yesterday with Katie, her lovely new daughter. Best wishes to Ailie, Katie and their entire family!  We look forward to her return to the office. The library has already been fitted for a play pen. I’m feeling the need to also secure some dragon-fly night lights and other fun crafty decorations.

This is the quilt I made Katie. She’s such a snuggle bunny. It was love at first sight.


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