Weekly affirmation: Soaking jeans

Every Thursday we post a comment, tweet, email or secret message we’ve received from one of our Soakworthy customers (stores, fans, consumers, friends). Sometimes, on a rough day, it’s really helpful to read an inspiring message from someone in our community. Someone who appreciates what we do. Someone who is as passionate about Soak as we are. We appreciate all the love that comes our way. Really we do.

Here is a lovely letter we recieved from a new Soak user!:

I recently found my perfect fitting pair of jeans.  Being 6’ 5”, this is a task that has proven to be rather elusive over my life and it’s thrilling to discover that, in fact, I will not be chasing it in perpetuity. Now that I’ve found my match, I have every intention of taking exceptional care of them.  I want them to last forever. Just like the sweater my grandmother knit me, there’s no question that if treated properly these jeans have the potential to be one of the few garments in my wardrobe that will stick around ‘till death do us part.

This past year I found myself at an outdoor music festival in Montreal during the dead of winter. Unfortunately, I didn’t take into account the large amount of salt on the ground when I began dancing with a particularly gorgeous, tall blonde girl on my shoulders. Her pretty boots turned my new handsome black jeans into an old doormat.

I recently began using Soak on my sweaters and quickly adopted it to all my ski and cycling apparel. I thought my jeans were toast so I opted to give Soak a try. I didn’t want to throw them in the washing machine for fear of all the dye coming out with the salt, fading them beyond recognition. I filled a bucket with water, tossed in some of the product and continued to swish my jeans around before leaving them to “Soak” for about 5 more minutes. Not expecting much I was shocked beyond belief when I pulled out a pair of jeans that looked exactly how they did days before… I was impressed.

Thank you Soak for resuscitating my near-dead jeans.

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